Those that allow the user to navigate through a web page, platform or application and use the different options or services that exist in it, such as, for example, controlling traffic and data communication, identifying the session, accessing parts of restricted access, remember the elements that make up an order, carry out the process of buying an order, make the request for registration or participation in an event, use security elements while browsing, store content for the dissemination of videos or sound or share content through social networks.
They allow the person responsible for them to monitor and analyze the behavior of the users of the websites to which they are linked. The information collected through this type of cookies is used to measure the activity of the websites, application or platform and to create navigation profiles of the users of said sites, applications and platforms, in order to introduce improvements in based on the analysis of the usage data made by the users of the service.
They allow the management, in the most efficient way possible, of advertising spaces.
